Searching the Nuances of the Blogosphere

Posted in New Media, Web 2.0 by Jay Ferrari on January 5th, 2007

Search engines (the beloved Google, the upstart Ask) are updated at most once daily—too slow to keep up with the increasing informational tide brought on by the blogosphere, which adds a new source every second. New, blog-savvy search engines are leaving those old-timers in the dust.

[They] take the nuances of the blogosphere into account. They strive to correctly identify blogs and posts by their relevance, timeliness, and popularity. Eventually, more criteria will be added to their equations. As more and more websites incorporate blog-type functionality (frequent updating) and technology (RSS), figuring out how to search blogs will be more and more important.

Users hungry for the freshest information will have no choice but to use these tools. And websites that want to be on the right side of the virtual velvet rope will want to bring their own blog to the party.

Del.icio.us, Digg, Technorati, Furl, Reddit, Spurl